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The Experience

The All-Star Experience is a weekend long, immersive experience curated explicitly for the community. The House of Glo, a fashion presentation produced by Alaina Holloway-Carpenter of VZN Strategy Group, kicks off the NBA All-Star 2022 weekend. 


In addition to the All-Star Experience, Ms. James will host other community-based events around the Cleveland/Akron area, including a single mothers brunch and a community coat drive in partnership with Daniels Leather. 


All proceeds from The All-Star Experience will support non-profit organizations, includingThe Village, Central State University and #FosterCare. These organizations were hand-selected by Ms. James as they represent the true meaning of community and service. 

The Experience
Image by Anton van der Weijst



The House of Glo is an experiential fashion experience, which kicks off both the NBA All-Stars weekend and The All-Star Experience.


This community-focused event includes a pre-show that combines activations, themed lounge areas, beauty counters, and a market for small and local businesses, and the main event- a fashion presentation with designs by celebrity stylist and designer J. Bolin.

House of Glo


For the All-Star Experience Weekend, we want to ensure a safe and fun environment for all to enjoy. Please click below for covid protocols for the House of Glo and Playhouse Square. 


All events require masks and proof of vaccination and/or negative test with 72 hours. 

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